Screen 01Quiz
What are you here to fix?
Three taps qualify the visitor before they ever see a price.
- Sleep better tonight
- Build a daily habit
- Track my progress
ContinueQuestion 1 of 3
+38%median install rate lift over a plain app banner2.4xtrial starts from the same website traffic6 minto a published funnel on average
Turn website visitors into app installs and paying subscribers
Paste your app store link or your site. Web to App Funnel writes the quiz, the paywall and the install step that move a visitor from a browser tab to a subscription.
- Built from your own website and app listing
- Quiz, paywall and install screens in one flow
- Change any screen with a sentence, no redesign
Screen 02Paywall
Your plan is ready
The offer matches the answer they just gave, so the price lands.
- 7-day free trial
- Cancel anytime
- Billed monthly
Start free trial$19 / month
Screen 03Install
Keep it on your home screen
One tap adds the app, so the subscription sticks around.
- Add to home screen
- Push notifications
- Offline access
Add to home screenInstalled
Three funnels that already convert
Each template pairs a short qualifier with an offer that matches the answer, so the price lands before the visitor reaches the app store.
Habit app+41% installs
A three-question sleep quiz routes visitors into a 7-day trial, then installs the app on the way out.
Sleep quiz7-day trialAdd to home screen
Fitness app2.1x trials
A goal picker swaps the headline, proof and price plan to match the goal the visitor just chose.
Goal pickerPlan matchInstall
Language app-22% CPI
A level test ends on a personalised plan, so paid traffic stops bouncing off a generic landing page.
Level testPersonal planInstall
Web-to-app funnels for app teams
All funnel examplesStart from the example closest to your app and edit the words until they sound like you.
Everything a web funnel needs, in one builder
The studio ships the screens, the logic and the copy. You connect your store listing and a payment provider, and the funnel starts working.
Quiz that qualifies
Ask the two or three questions that split your audience, then branch to the offer that fits each answer.
Branching logic included
Paywall that matches
The plan, the proof and the price follow the answer the visitor gave, instead of showing everyone the same page.
Monthly and annual plans
One-tap install
Finish on an install step that adds the app to the home screen, with push notifications ready for the first session.
Works with iOS and Android listings
Edit in plain English
Describe the change you want and the screen updates. No designer, no new page, no release cycle.
Copy, layout and offers
Conversion analytics
See where visitors stop: quiz start, quiz finish, paywall view, checkout and install, per source.
Per-screen drop-off
Your domain, your data
The funnel runs on your domain and hands the traffic back to your own analytics and attribution setup.
No revenue share
From a pasted link to a live funnel
Three steps, and none of them need a developer.
1
Paste your link
Drop in the app store listing or the site the traffic is already landing on, and pick the funnel type you want.
2
Generate the screens
The studio writes a quiz, a paywall and an install screen from what your app actually does, then shows you the flow.
3
Publish and measure
Put the funnel on your domain, connect your payment provider and watch installs and trials per screen.
Who runs web-to-app funnels
Any app that already pays for web traffic and converts too little of it.
Subscription apps
Move trial starts off the app stores, where you keep more of every renewal.
Performance marketing teams
Stop sending paid clicks to an app store page that converts at two percent.
Consumer AI apps
Explain what the product does before asking for a subscription or an install.
Marketplace apps
Split two audiences on the first question and show each one the flow that fits.
Web-first products
Turn the desktop audience you already have into mobile users you keep.
Agencies
Ship a funnel per client, on their domain, without a new build each time.
Plans that scale with your traffic
Every plan includes unlimited screens, your own domain and conversion analytics. Cancel anytime.
Starter
$19/ month
For your first funnel on one product.
- 1 published funnel
- Quiz, paywall and install screens
- 10k monthly visitors
- Conversion analytics
Growth
$49/ month
For teams running paid traffic at scale.
- 5 published funnels
- Custom domain and brand
- 250k monthly visitors
- A/B tests and branching offers
- Remove the builder badge
Scale
$99/ month
For multiple apps and client accounts.
- Unlimited funnels
- Unlimited visitors
- Multi-brand workspaces
- Priority support
Everything app teams ask us
A web-to-app (web2app) funnel is a short sequence of web screens that sits between an ad or a search result and your app store listing. Visitors answer a question or two, see an offer that matches their answer, and finish on an install step, so the traffic you already pay for converts more often than it would on a store page alone.
Your traffic is already arriving
Turn it into installs and subscriptions with a funnel you can change in a sentence.
- Built from your own website and app listing
- Quiz, paywall and install screens in one flow
- Change any screen with a sentence, no redesign